Because he won’t get enough publicity for this at Boing-Boing:
Cory Doctorow has announced that Salon will publish the first part of his new work, Themepunks, in ten weekly installments.
Peter Morrison podcasted Doctorow reading from Themepunks at Worldcon in Glasgow if you’d rather hear it live.
I love Doctorow’s fiction; it’s wonderfully strange. And I also respect the hell out of the way he publishes and markets his work.

